Marketing Manager Job Description

HiEnd Accents is on a mission to become the most-preferred bedding brand in the US, and we’re seeking a talented and well-rounded Marketing Manager to help us get there. This is a unique opportunity to build upon a fast-growing brand that has earned respect in our industry, and scale it to reach new audiences. This role will report to the company’s Director.

In this role, you will be responsible for coordinating and executing a wide range of multi-channel marketing initiatives, including social media, email marketing, paid marketing, print marketing, SEO and more. You will market to a diverse range of customers, including our B2B customers (department stores, furniture stores, interior designers) and B2C / retail customers. At your disposal will be a small, but capable, team of 5 marketing specialists (copywriter, email specialist, social media manager, SEO specialist and Pinterest manager).

We’re looking for someone who is always learning, who cares about the big picture and the details, and who can balance strategy, data, and creativity to develop, measure, and amplify great campaigns. Our goal is to create an emotional connection—and always do it in a way that feels on brand.

If you have experience launching successful marketing initiatives, enjoy using both sides of your brain, and thrive in a fast-paced environment, we want to hear from you. We’ll challenge your skills, talents and abilities, and reward you for your every success!

Marketing Manager Responsibilities

• Working with company leadership, develop and execute marketing strategies across multiple channels, including social media (IG, TikTok, FB, Pinterest), email, paid media, direct mail, SEO and more
• Create and manage marketing project timelines
• Coordinate activities of marketing team of 5 to achieve marketing goals
• Provide coaching to existing marketing team, as well as discipline if required. Participate in hiring/recruiting efforts as the team grows
• Using data and research, analyze results of campaigns to surface insights and recommendations
• Build relationships with creative teams and cross-functional partners, such as Sales, eCommerce, and Product Development, to inform and execute marketing initiatives
• Be a dependable resource for cross-departmental needs
• Use data and keen attention to detail to segment customer data for marketing purposes
• Own the communication with vendors and outside agencies that support us, such as packaging, printing, PR, or paid media
• Contribute to an environment that fosters creativity, performance, and humanity
• Other marketing responsibilities as needed

Marketing Manager Requirements

• 5+ years of marketing experience for a consumer brand
• You love to prioritize and develop project plans
• You question assumptions
• You have an exceptional work ethic and are highly self-motivated. You refuse to work anywhere that accepts average
• You are detail-oriented and insist on flawless execution. You know that flawless execution isn’t always reality, so you adapt with resilience
• You have experience planning and executing paid media campaigns, including paid social
• A motivated self-starter, with the ability to identify issues and resolve problems independently, and a desire to find opportunities to improve our processes
• Leader/doer mindset that thrives in a tight-knit community of colleagues bound by mutual respect and a shared mission, willing to work at all levels to support the team or push the business forward
• Desire to make a positive impact in the world and the day-to-day team culture
• Ability to learn new software tools and make them your own
• Experience with the tools we use are highly preferred, but not required as long as the core concepts are understood (Klaviyo, Airtable, Notion, etc.)
• Passion for the job and HiEnd Accents’ brand and vision
• Bachelor's Degree in related field

About HiEnd Accents

HiEnd Accents creates designer bedding and home decor. Founded by a husband-wife team in 2005, we remain a family business today. Our customers love our exceptional designs that span a diverse range of styles and our commitment to offering everyday luxury at accessible prices. We proudly serve a broad clientele, including department stores, furniture stores, boutique hotels, interior designers and retail customers. HiEnd Accents is based in Irving, Texas.

Why HiEnd?

Our small size and fast-paced culture reward people who act and think like owners. If you're someone who has a growth mentality, takes initiative and has a positive, can-do attitude, there's no limit to how far you can go here!

Working at HiEnd Accents means that you can expect the following:

• Competitive Compensation - We offer a competitive compensation package, including benefits (vacation, medical, dental, vision)
• Professional Growth - We care deeply about the professional growth and development of our team. We're growing quickly, so there's lots of room to take on new responsibilities. We invest in our people and make sure that they have the opportunity to continuously learn, grow and develop their careers
• Other Perks - Free bedding for a great night's sleep + employee discount
• We're One Team - We're entering a new phase at HiEnd Accents and are building a winning team. You can expect to be surrounded by like-minded team players who are here to grow and succeed together!

Job Type: Full-time

Pay: $50,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Overtime

Ability to commute/relocate:

• Irving, TX 75038: Reliably commute or planning to relocate before starting work (Required)

Experience:

• marketing management: 2 years (Required)
• B2B marketing: 2 years (Required)

Work Location: One location

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